Branding and Creative Briefs
- 12.02.2010
- Posted by Jonathan Firestone
- No Comment
- Branding ,Brief ,Creative ,IA ,UX ,UX/IA
Task Summary:
The branding and creative brief covers an overview of the project and provides the necessary background to produce effective branding and a look-and-feel for the PeopleIQ application. It outlines the objectives, audience, and assumptions for the project and details the creative concept the team intends to use moving forward.
